Wonder Bread Meets BAG's Job Demands

The Boston Action Group has ended its effective patronage campaign against the Wonder Bread Company. "The bakery is shown its good faith by employing negroes in its sales department and by supporting to the Group on its policy of continued adherence to fair employment practices." Noel Day, BAG spokesman, said yesterday.

The company has raised its number of negro employees from eight to 15 since the boycott began.

The selective patronage campaign was reportedly very successful in Roxbury and the South End. Many stores cancelled Wonder Bread deliveries, and others reported sales decreased by as much as 80 per cent.