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The Crime

COMPROMISE US SOME TIME

NO WRITER ATTRIBUTED

The New York Times, an august and dignified daily rivals the London Times in accuracy, completeness and austerity. General Motors Corporation, too, prides itself upon the calm, quiet, proper manner in which it conducts its advertising and the absence of the "girl appeal" motive from its promotional schemes.

Judge, then, of the consternation and confusion aroused when the American public perceived yesterday that both organizations must have radically changed their policies in order to reach a broader social base in their general appeal.

For in its report of the Automobile Show in New York City, the Times declared "The General Motors exhibit, which compromised about twenty models," attracted considerable interest.

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